Postcard Marketing is Not New: It is Viral! By Rush Hour Printing and Graphics

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Direct-mail continues to be the fastest way to reach customers directly. It represents the most popular marketing medium in the world. Postcards sell! This is why they are so famous and effective! The ROI is high enough to say, we need to do this! There are two main rules when marketing with postcards:

1. The Mailing List

You must get some mailing lists together and be effective at reaching out to caliber clientele. Whatever your target market, go where they are and get together some addresses where you can mail to them directly. Any way you can, get it done.

2. Follow the 40/40/20 Rule

This rule says that 40% of your success depends on that mailing list you come up with, the other 40% has to do with the design of the postcard and the other 20% depends on your ability to target properly, selling to the people that are looking for what you are selling.

This leads us to the following:

1. Promote the best quality products

2. Craft the most compelling and appropriate design for your postcard

3. Use a CALL to ACTION and ADD Value

4. Always test your campaigns

All the best, see you at Rush Hour Printing and Graphics!

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Rush Hour Printing and Graphics is a full-service printing company with additional offerings in graphic design and customer support. We offer high quality business card printing and will work with you to produce a one of a kind, marketing tool to capture your leads I the most effective way. Call today to speak with one of our representatives.

Rush Hour Printing and Graphics WE EAT DEADLINES FOR BREAKFAST! We are looking forward to serving you from our two DC locations. Our printing skills come from years of experience and hard work. Our graphic designers are incredible at what they do and always give their best. Check out our reviews on Yelp. Our word is our bond and we are here to prove that!

Take advantage today of our Price Match PLUS up to 15% OFF your next batch.

Contact us for more information

Telephone: 202.290.1118

Email: Artwork@rushhourprinting.com & Unionstation@rushhourprinting.com

Address: 1100 H Street, NW (Suite B-240, LL1) 20005 Washington, District of Columbia and coming soon, Union Station in DC!